Roadhouse Winery

After two decades of Tech in SF, at the turn of the century, Eric #1 (Hall) being flush with his dot com earnings, bought a spread in Cazadero (True Sonoma Coast), where he could not help but noticing cliff side vineyards going in, and Flowers Pinot Noir at the General Store. Fast forward a few years ahead, he’s working for the Papapietro Perry Winery, and co-founding the Pinot on the River Festival at his resort property in the Russian River area. Unfortunately, the Russian River overran his place in the winter 2005-2006, and he found himself managing a historic winery property in Forestville, and running the Pinot on the River Festival event, but dreaming of the day when he could have his own little Pinot operation. He teamed up with his friends, a local loan broker, and a vineyard lender, and with the help of family & friends, created Roadhouse Winery in 2010, in downtown Healdsburg.